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Kodak Canada Ltd.
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Audiovisual product ads and information sheets

File contains advertisement mock ups and information sheets about a variety of audiovisual products produced by Kodak. Products include: distettes, video recorders and camcorders, video cassette recorders, converters, 35mm cameras, disc cameras, slide projector systems, and 35mm film.

MPAV University

File contains materials from an educational program for Kodak Motion Picture and Audiovisual (MPAV) salespeople entitled "MPAC University". Topics covered include case studies, impacts of credit decisions, applications selling, and financial training,

Kodak Canada Inc.

Eatman Kodak situation analysis and strategic plan

File contains a marketing plan and analysis presented to Kodak Motion Picture & Audiovisual Products division. The report includes the following sections: objectives, industry issues, channel issues, end user issues, company issues, mission statement, strategic plan, key questions, and next steps.

New England Consulting Group

SER video workbook

File contains a workbook and vocabulary for video created for Kodak salespeople working in the Motion Picture and Audiovisual division. The workbook was meant to be used with a publication entitled "The Video Manual".

Eastman Kodak Company

Kodak television broadcasting product information

File contains three marketing booklets related to Kodak's television broadcast products including motion picture film, slide film, processing, telecasting, Super 8, and how to make a television commercial with motion picture film.

Eastman Kodak Company

Center for Creative Imaging

File contains 2 promotional booklets for the Center for Creative Imaging and a memo about the Center's sale to Brace Management Group.

Eastman Kodak Company

Dealer evaluaiton

File contains documents related to a dealer performance analysis program and tool for use by Kodak marketing and salespeople.

Eastman Kodak Company

Audiovisual dealer promotions

File contains 3 letters to audiovisual dealers, detailing promotions offered by Kodak Canada Motion Picture and Audiovisual Markets division.

Kodak Canada Inc.

Photokina 1982 news releases

File contains press releases and sample photographs featuring a number of Kodak products, including Ektachrome papers and chemicals, new motion picture and audiovisual products Disc cameras, video display technology, high-speed colour film, Vericolor III, and the Ektaflex processor, as well as information and photographs of logos related to a new marketing program. These releases were all issued at the 1982 Photokina trade show, in Cologne German, October, 1982.

Kodak Canada Inc.

Professional photography division product information

File contains product information on products from Kodak's professional products line including the Photo CD, scanners, and printers along with a brochure with work from creative professionals using Kodak digital imaging products. Also included is an introductory letter signed by Raymond H. DeMoullin, the director of the Professional Photography Division.

Eastman Kodak Company

DX film news releases

File contains 2 news releases and images depicting Kodak's new Digital Index (DX) film product. This was an ANSI and 13A standard that provided codes for 35mm film cartridges and film edge printing that allowed automatic cameras and photo-printing machines to determine the speed of the film and the number of exposures.

Eastman Kodak Company

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