Sales promotion



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Eastman reference manual for salesmen / Eastman Kodak Company

Item is a binder with printed reference material for Kodak salesmen to refer to when discussing Kodak products and equipment with customers. The preface page states: "This manual is provided to help the saleman answer the technical questions asked by his customers. These questions cover a wide field both in the theory and practice of photography. Photographic knowledge has become so vast that it is impossible to carry all the pertinent information in one's mind, so this manual is now provided as a ready reference. It may be used in the presence of the customer." Organized by tabs, the subjects include: 1 - Still Cameras; 2 - Negative Materials; 3 - Color Filters; 4 - Miniature Camera Technique; 5 - Photographic Papers; 6 - Development; 7 - Formulas; 8 - Exposure; 9 - Negative Print Faults; 10 - Cine Kodak; 11 - Color Photography; 12 - Darkroom. Item was designed to be added to over time. Includes correspondence related to the Eastman Photographic Course for Salesmen, as well as two letter from John W. McFarlane, Eastman Kodak editor of the reference manual. Item likely belonged to W.H. Davis, before being passed onto W. Bruce Poldon.

Kodak Canada Inc.