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Kodak Canada Inc. Advertising
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Advertising proofs binder

Item contains advertising proofs created for Kodak Canada Ltd., by The Baker Advertising Agency Ltd. in 1927, as well as a list of newspapers advertisements where the ads were published, and select rotogravure newspaper clippings of sections containing the Kodak advertisements. Most of the advertisements relate to the Cine-Kodak Amateur film camera, which had recently been introduced in 1923.

Kodak Canada Inc.

All out-doors invites your Kodak

Item consists of a portrait format board poster advertisement that reads "All out-doors invites your Kodak / Autographic Kodaks $6.70 up, at your dealer's / Canadian Kodak Co., Limited / Toronto". Above the text is a large image of a woman on the beach holding a parasol and an Autographic Kodak camera.

Kodak Canada Inc.

Canada's 125th Anniversary at Building #5 and Kodak PhotoCD

File contains two identical photographs featuring an image of a group of employees standing with a Canada flag outside in the parking lot of Building #5. A flag in the foreground indicates the 125th Anniversary of the Confederation of Canada. The third photograph features an image of the Kodak PhotoCD compact disc with PhotoCD Player and remote, likely taken for advertising purposes.

Kodak Canada Inc.

Commercial portraits of children and photography

File includes commercial prints of children blowing bubbles, sitting on stairs, and flushing the toilet. Some have captions enclosed, such as one of a young girl observing a photograph that reads "Watching her own picture develop before her eyes will delight and fascinate your child and help make her an interested model as well."

Kodak Canada Inc.

Communications reference material

Sub-sub-series contains documents used as reference material for Kodak Canada's Corporate Communications department and also potentially by the Kodak Canada Heritage Collection and Museum between approximately 1970 to 2005. Sub-sub-series contains articles photocopied from various publications or printed from websites, including articles published by Kodak--such as articles from Kodak magazine--and articles published externally. Sub-sub-series also includes: mission statements, organizational charts and other strategic documents for both Kodak Canada Inc. and Eastman Kodak Co.; print-outs and photocopies of Kodak Customer Service pamphlets; and reproduced advertisements and photographic images. Because the Corporate Communicatons department was closely associated with the Kodak Heritage Collection and Museum, a similar file of Museum Reference Material was likely also consulted by employees of Corporate Communications.

Kodak Canada Inc.

Consumer mkts french ad

File consists of 2 contact sheets and 2 prints featuring images of a life-sized cutout french advertisement at the Image Centre in Toronto for Kodak Colorwatch System, featuring an image of a man holding a baby standing beside a dog wearing a birthday hat and sunglasses and a stuffed Kosmic the Kolorkin mascot toy.

Kodak Canada Inc.

Corporate communications, public relations, and marketing records

Sub-series contains records related to the production of internal and external corporate communications, public relations activities, and marketing between approximately 1900 and 2005. Kodak Canada's Communications department changed its name to Corporate Communications between 1982 and 1986, then changed it again to Corporate communications and Public Affairs in 1988. Records include notes, correspondence, advertising mock-ups and clippings, press releases and press kits, communications-related invoices, drafts of press releases, articles, and advertising copy, and other ephemera. Records pertain to the creation of advertising and publicity, event planning, community engagement, and corporate sponsorship. There was significant crossover between the activities and personnel of the Corporate Communications and Public Affairs department and those of the Kodak Heritage Collection and Museum, particularly surrounding Kodak Canada's centennial celebrations in 1999.

Kodak Canada Inc.

Instant camera and film advertisements

File contains prints featuring images of advertisements for Kodak instant cameras, including a diagram of the process fluid, and Kodamatic instant color film. Also included are promotional images of Kodacolor film. Many are filed with captions. The caption for an image advertising Kodamatic Trimprint instant color film reads: "A cold winter's day is an ideal time to organize your pictures into albums. Remember that the Kodamatic Trimprints, when they have been separated from their backing, can be mounted or trimmed like conventional prints."

Kodak Canada Inc.

Kodak Camera Catalogue, 1935

Catalogue featuring Kodak cameras and accessories availalbe in 1935. Models include: Jiffy Kodak Vest Pocket, Jiffy Kodak, Kodak Junior, Kodak Six-16, Kodak six-20, Kodak Bantam, Kodak 3A Series II, Kodak Recomars, Kodak Vollendas, Kodak Retina, Kodak Duo Six-20, Kodak Brownie, Brownie Junior, Baby Brownie, Cine-Kodak K, Cine-Kodak Eight.

Kodak Canada Inc.

Kodak Camera Catalogue, 1938

Catalogue featuring Kodak cameras and accessories availalbe in 1938. Models include: Jiffy Kodak Vest Pocket, Jiffy Kodak, Kodak Junior, Jiffy Kodak Six-16 series II, Jiffy Kodak six-20 series II, Kodak Bantam, Kodak 3A Series II, Kodak Recomar 18, Kodak Recormar 33, Kodak Vollendas, Kodak Retina I, Kodak Retina II, Kodak Junior Six-16 series III, Kodak Junior Six-20 series III, Kodak Senior six-16, Kodak Senior six-20, Kodak Special six-16, Kodak Special six-20, Super Kodak six-20, Kodak Duo Six-20 Series II, Kodak Bantam Special, Six-16 Brownie Junior, Six-20, Bullet, Six-20 Bull's-Eye.

Kodak Canada Inc.

Kodak Camera Catalogue, 1939

Catalogue featuring Kodak cameras and accessories availalbe in 1938. Models include: Jiffy Kodak Vest Pocket, Jiffy Kodak, Kodak Junior, Jiffy Kodak Six-16 series II, Jiffy Kodak six-20 series II, Kodak Bantam, Kodak 3A Series II, Kodak Recomar 18, Kodak Recormar 33, Kodak Vollendas, Kodak Retina I, Kodak Retina II, Kodak Junior Six-16 series III, Kodak Junior Six-20 series III, Kodak Senior six-16, Kodak Senior six-20, Kodak Special six-16, Kodak Special six-20, Super Kodak six-20, Kodak Duo Six-20 Series II, Kodak Bantam Special, Six-16 Brownie Junior, Six-20, Bullet, Six-20 Bull's-Eye, Kodak 35.

Kodak Canada Inc.

Kodak Canada Ad Ledger, 1913-1921

Item is a ledger containing newspaper clippings from 1913 to 1921 pertaining to a variety of aspects of Kodak's operations. Despite its content, the item appears to have been compiled by Kodak as its first "advertising ledger." These ledgers, containing clippings and proofs of Kodak's advertising of a variety of products, likely evolved in content and format from this first ledger.

Kodak Canada Inc.

Kodak Canada Corporate Archives and Heritage Collection

  • SC 2005.001
  • Fonds
  • 1895-2006

The Kodak Canada collection contains records and artifacts from the Kodak Heights manufacturing facility in Toronto, as well as the historical collection belonging to the Kodak Heritage Collection Museum. The collection consists of photographs, negatives, advertising records, magazines, pamphlets, daily record books, recipe books, cameras and other photographic equipment produced by Kodak Canada Inc., or other Kodak plants around the world. The collection includes a small selection of financial records, blueprints for Kodak facilities in Canada, and other corporate ephemera, as well as photographs of events, buildings and individual employees that illustrate the social life of the company.

Kodak Canada Inc.

Kodak Canada In Focus snapshots of promotional material

File contains snapshots with white borders and straight edges featuring images of Kodak promotional materials, such as a Kodak ski hat, a cooler printed to look like a 35 mm film box, a towel that reads "Kodak film", a Kodak bag with film logo, and a Kodak beach seat pillow. Adhered to versos of photographs are stickers that indicate what the subject info, page number, date and issue of Kodak Canada In Focus that they are to appear in. All in file belong to Kodak Canada In Focus June 1979 Vol. 25 No. 5.

Kodak Canada Inc.

Kodak Fling 35 promotional images

File contains a variety of promotional images, including beauty portraits, city landscapes, desert landscapes, Kodak cameras, sand dune shorelines, and goats. Many include captions, such as a print of a group of girls at a picnic table "If you receive an invitation to an outdoor gathering you cannot attend, you might send a Kodak Fling 35 camera in your place. Other attendees can use the camera-film combination easily to capture some of the merriment in pictures."

Kodak Canada Inc.

Kodak S Series promotional images

File contains promotional images of people riding bicycles in the rain, trees with narrow trunks, graduation ceremonies, and sculptures. All include captions, such as a close up of leaves: "Just about all of the new Kodak S Series cameras provide ways of adding flash to pictures taken in bright sunlight. The Kodak S500AF camera automatically fires its flash to lighten shadows."

Kodak Canada Inc.

Kodak Vision and Primetime film brochures / Eastman Kodak Company

File includes brochures for Kodak films directed toward the professional market. Films promoted include: Kodak Vision 500T Color Negative Film 5279 / 7279; Kodak Primetime 640T Teleproduction Film / 7620; Kodak Vision 200T Color Negative Film 5274 / 7274; and Kodak Vision Premier Color Print Film / 2393.

Kodak Canada Inc.

Kodak commercial advertising photographs

Commerical photographs: one still life of a tea set, one advertising a fisher price camera for children - the image is of three children (two boys and a girl) and a note with the photograph reads "Put a camera in the hands of children and sharpen your own view of the world. The Fisher-Price camera was designed for younsters in the five-to-eight-year-old group". Four are head shots of a young man wth a mohawk. Two are of Grey Line red double decker buses with Kodak advertising on the side of the buses. Two are studio shots of Kodak cameras with boxes of Kodak film. One is of men in the middle of a soccer game, this photograph includes a note that reads "Participants in the 1986 Kodak 'Run for the Money' color reporduction contest will be working from this colorful sports action photo in their attempts to accurately reproduce the image for the ninth annual Kodak 'Run for the Money." Other images are still lifes of coloured umbrellas, chalk, and casino lights taken at night. As well as two commercial 'beauty' shots of two women.

Kodak Canada Inc.

Kodak copier and duplicator brochures / Eastman Kodak Company

File consists of 6 colour illustrated brochures featuring Kodak photocopying machines and duplicators for the business market. Products include: Kodak 1570 and 1575 copier-duplicators; Kodak Color-Edge 1550 copier; Kodak Color-Edge 1525 copier; Kodak 2110 and 2120 duplicators; Kodak 2085 copier-duplicator; and Koda Ektaprint 95 copier.

Kodak Canada Inc.

Kodak gifts say open me first!

Item consists of a portrait format poster that reads "Kodak Gifts Say / Open me first! / When you open your Kodak camera outfit first, you can save all the fun of Christmas-and the years to come-in pictures" Beneath the text are images, prices, and brief descriptions of the Brownie Starflash Outfit camera, the Brownie Hawkeye Flash Outfit camera, the Kodak Pony IV Camera Outfit, and the Brownie Movie Camera Kit.

Kodak Canada Inc.

Kodak law enforcement workshop ruler

Grey plastic 16cm ruler with "Kodak Law Enforcement Workshop" printed on the back. Rochester's Eastman Kodak company began running a Law Enforcement Workshop in it's Marketing Education Centre in 1954. Law enforcement officials would learn the application of photography for law encforcement including basic printing and processing, surveillance hardware and techniques, cime laboratory techniques, motoin picture and radiography applications.

Kodak Canada Inc.

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